SEO Tip for Beginners – How to Optimize Your New Websites

Before We start the tips of SEO, I will tell you what is SEO ?-" The SEO stands For search engine optimization and it is a technique to improve the ranking & visibility of the website on major search engine. The Search Engine Optimization can be mainly divided in to two parts.

1. On page Optimization

2. Off Page Optimization

In On page optimization, it is totally ruining on the website and in which use the Some technique to improve the site structure & techniques are given below:

1. Title Tags : Title Tags are one of The most important on-site SEO factors. A web page’s title tag is located at the top of your internet browser and it tell to the search engine what type of Site or theme of the website.

2. Meta Tags : Meta data is information That is hidden in the code of your site and that the search engines use to find out more information about each page on your site.

3. Heading : It is good to have a title (title tag) and heading to be same. And also use H1 tag for your main heading H1 And use H2 tag for sub headings.

4. Number of words : You may write at Least 400+ words into your web content to get search engine attention. But it is Better,  if you can write 500-1000 words in your web content of the website.

5. Images Optimization : Try to include At least one image to your web content with ALT attribute. And also add yours target keywords to image ALT attribute.

6. URL structure : The Url structure is also important for SEO. So include all your target keywords in the URL and use of the breadcrumb navigation structure of the websites which is SEO Friendly navigation.

7. Bold : In this system you can do Bold characters of the main keyword of the website for getting higher ranking in search engine

8. Sitemap : Using a sitemap.xml file To get fast indexing & crawling for the website.

In off Page Optimization , The off page technique is to create the online backlink For your website & page. And discuss analytics so you can determine what’s Been working and what hasn’t and use the information to continue to improve Your SEO efforts. The main off page activities are given below:

1. Directory Submission

2. Article Submission

3. Forum Posting

4. Social Bookmarking

5. Blog Commenting & Creation

6. Classifieds ads

7. Guest Posting

8. Local Listing

Above All this technique is used to create a backlink to your website and get a huge traffic for your website.

Why Google Banned Websites?

It's a simple question... Are you asking Google to penalize your website?

I'm sure you're probably thinking; Well, of course not! Yet daily I see new people complaining in search engine optimization forums that their websites have been banned by Google and they "have no idea why".

These people claim they've done nothing wrong and are absolutely clueless as to why their site is no longer in Google. The purpose of this article is to teach you one VERY important thing.

What NOT to do when optimizing your website, to make sure you don't get banned.

How do you know if you've been banned?

First let me show you how to see if you're clearly banned by Google. Often times people think they've been banned, when in reality they've just dropped in ranking and can't find their website.

There are a couple of things you can do.

• Check Google's search results.
• View the Google toolbar.

Check Google's search results

Go to Google and enter your entire URL into Google's search box. In this example we'll use a made up domain name. (www.jkhljkhkjh.com). On a side note, I tried www.somerandomdomain.com and www.fakedomainname.com and both were already taken. Apparently we've got some creative people out there... :-)

Anyway, we'll go to Google and enter our entire URL and click "search"
http://www.jkhljkhkjh.com

Notice that Google says there is no information available for this URL? This means that the URL is no longer in Google's database (a.k.a. index)

If you enter a brand new website into Google, you'll always get this message until the website has been indexed. But, in this case, the website we entered has been banned by Google for some reason is either banned or is brand new. If we know our website was once in Google and do the search I just showed you above, and Google says "Sorry, no information is available for URL [whatever your URL is]", then chances are... you're banned.

Another way you can quickly see if your website has been banned is by:

Viewing the Google Toolbar

Download the Google Toolbar here: http://toolbar.google.com

Once it's installed, simply visit your website. If the Google toolbar is completely gray, this may meen that you have been banned by Google.

Banned:

Not Banned:

Ok, so now we know how to tell if our website has been banned.

Why your website banned?

There are many onpage ranking factors AND offpage ranking factors that can cause Google to ban your website. Before I begin, I want you to know that many websites still get away with doing some of these things. They DO NOT help your rankings and are simply a waste of time, so don't try them. Sooner or later Google will catch up to these websites and will remove them.

It's just not worth the risk when doing them no longer helps your ranking to begin with.

Hidden Text

Hidden Text is simply text that users can't see when they visit your webpage. Some webmasters will do this so that they can add keywords throughout their webpage without it interferring with what the visitors actually see. Yet, the search engines can still see hidden text.

For example, let's say you have a white background on your website. If you wanted to hide text, you would simply make the color of your text white (#FFFFFF) and users couldn't see it.

I did a quick search in Google and quickly found an example of a website using hidden text. Have a look below:

At first glance, you're probably wondering where the hidden text is...

Let me show you. I went to the website and clicked "ctrl + a" on my keyboard. This will highlight the entire webpage as shown below:

Now we can clearly see the hidden text at the very top left side of their website that says "fat loss body fat abs weight loss diets bodybuilding dieting tips abdominal".

These are keywords that they want to rank well for and want the search engines to see when they first visit their website. Yet, they don't want their visitors to see this text. So, they've made the text white, to blend in with the background.

Alt image tag spamming

This is another way that people will try to cram keywords into their website, allowing search engines to see their keywords, but not allowing visitors to notice any difference in their website.

The following is a website that wanted to rank well for "cabbage soup diet". What they've done is inserted a graphic of a cabbage. They've then added an alt image tag to the graphic. When a visitors visits the website, and hovers their mouse over the cabbage soup graphic, a little popup will appear.

Notice how many times they've repeated the word "cabbage soup" and "cabbage"? Way too many! It serves no purpose other than to cram as many keywords as possible into their webpage.

The real purpose of an alt image tag is if a user visits your website and the graphic will not load, or is disabled by their web browser, text will appear instead of the graphic. This is often used for blind people.

Alt image spamming is something you want to stay clear of. Using alt image tags are good, but you can overdo it, as you can see above. A good alt image tag in this case would simply be: cabbage soup diet graphic

Meta Tag Stuffing

What I'm referring to here is when people throw in thousands of the same exact keyword into their meta tags.

For example, the following website is trying to rank well for the keyword "tents".

<META NAME="KEYWORDS" CONTENT="tents, TENTS, Tents, tents tents tent supplies, tents, tents tent, tent, Tent, TENTS, tents, Tents,tents, TENTS, Tents, tents tents tent supplies, tents, tents tent, tent, Tent, TENTS, tents, Tents,tents, TENTS, Tents, tents tents tent supplies, tents, tents tent, tent, Tent, TENTS, tents, Tents,tents, TENTS, Tents, tents tents tent supplies, tents, tents tent, tent, Tent, TENTS, tents, Tents tents, TENTS, Tents, tents tents tent supplies, tents, tents tent, tent, Tent, TENTS, tents, Tents">

This is obviously ridiculous. Google, and other search engines no longer use Meta Tags to rank websites.

Google WILL penalize it, and it WILL NOT help you... so, why would anyone do something like this?

Stay away from it.

Title Tag Stuffing

The title is what appears in the top left hand corner of your webpage. Below is an example of Title Tag Stuffing.

Don't do it... You only need to include your keyword(s) one time in your title tag.

Anymore than 1 time will only dilute the effect, and if you overdo it as shown above, you may get severely penalized and drop in the rankings.

Those are just a few of the things that people are continuing to do online. These things WILL eventually get your website banned or penalized and WILL NOT help you rank well. It's just a waste of time and effort, plus it's just plain ignorant to waste your time on something that doesn't work and will get your website banned from the search engines anyway.

For More Information Please Visit Us : http://www.seomaterial.com/seo_articles/google_banned_websites.html.

Understand Nofollow Vs Dofollow Link Building in SEO

Did You Know?

Nofollow is an HTML attribute value used to instruct some search engines that a hyperlink should not influence the link target's ranking in the search engine's index. It is intended to reduce the effectiveness of certain types of search engine spam, thereby improving the quality of search engine results and preventing spamdexingfrom from occurring in the first place.  This is a concept introduced by Matt Cutts and Jason Shellen in the year 2005.

A link that is Do Follow counts as a back link and as such give authority to the site that is linked to. This helps it place higher in the search engine results pages. A link that will pass link juice and that is good for your search engine rankings if it points your way. It’s just easier to call it a “dofollow link” in Seo.

What Is The Difference?

No follow links attributes do not allow search engine bots to follow link. That means if the website owner is linking back to you with nofollow attributes, it does not pass on link juice. Only Humans will be able to follow the links. Though some time back Google made it clear that they don’t consider nofollow link attributes but weight age of such links are really less.

Example of Nofollow Link:

<a href=”http://www.google.com/” rel=”nofollow”>Google</a>

Dofollow links allow Google (all search engines) to follow them and reach our website. Giving us link juice and a back link. If a webmaster is linking back to you with this link both Search Engine and Humans will be able to follow you. The best way to give someone dofollow love is allowing keyword in the anchor text. This means when you are linking to any website or page, use the targeted keyword as anchor text.

Example of Dofollow Link:

<a href=”http://www.google.com/”>Google</a>

Types of No-Follow

1. Robots Meta Tag : <meta name=”robots” content=”nofollow” />

This tells bots/crawlers/spiders not to follow links on the full page.

2. Link Attribute : <a href=”http://www.google.com” rel=”nofollow”>

The Conclusion

1. Activate Dofollow on your site’s comment section to encourage and reward commentators.
2. Monitor and moderate your comments to avoid unnecessary link spillage and reward only true, useful and contributing commentators (Might take some effort).
3. Do not add NoFollow to outbound links, except for affiliate sites, Bookmark Me and Subscribe Me widgets;
4. Never add NoFollow to inbound links.
5. You may opt to NoFollow your admin pages, contact forms, disclaimer and other administrative and legal pages.

Hope you understood the importance and the difference between Nofollow and Dofollow Links.

Useful Guidelines to Write Articles

Search Engine Optimization

Be it an educational website or an ecommerce store, advertising firms via articles has become the most preferred option. Article syndication, being a part of Search Engine Optimization many entrepreneurs pays special attention in this particular area. But, sometimes, even a pile up of good write-ups fails to provide considerable web traffic to a specific online business.  Did you ever jotted down the reasons behind this failure?

If you are into writing profession and your company’s business partially depends upon your write-ups, then it is high time to measure the quality of articles meant for business promotion. Well, you can check out the following ideas to come up with write-ups par excellence:

§  Keep the sentences short and precise so that readers can catch the conveyed message easily.

§  Avoid grammatical error, spelling mistakes and tongue-twisting words.

§  Use easy-to-understand and readable terms.

§  Try to deliver to the point information rather than playing with words only.

§  Use catchy headlines and sub-headlines which can be recalled by readers for a longer period of time.

§  Don’t just promote your business by providing false information. This may destroy your brand name and loyalty in the market.

§  Try to use personal experience in your write-ups. Audiences are likely to get attracted towards that content which is enhanced with personal touch.

§  Avoid using too many keywords at a time in a single piece of write. Quite often keyword-stuffed content annoys readers thereby leading to a decrease in the number of readers.

§  While submitting articles to article submission sites, be extra-careful while linking a specific keyword to your website.

By following the above mentioned article writing guidelines, you are sure to come with articles which can boost your company’s sales force. Search Engines always give special preference to good write-ups. By getting your articles on top in the Search Engine Result Pages (SERPs), you can guarantee your boss with better business productivity.

How SEO- Friendly Websites Help Online Businesses

SEO Services India

Gone are the days when there used to be just few shops for a specific product and the level of competition was also negligible. With the arrival of Internet technology, almost all the businesses are now coming across cut-throat competitions. The moment you type a specific keyword in the search box of search engines (Google, Yahoo, Bing etc), thousands of websites appear in front of your computer/mobile screen. Well, you must have noticed this fact quite often. Isn't it!

Now, if you have a dedicated web space for your business, then you will obviously quest for ways to bring your website at the top in the Search Engine Results Pages (SERPs). However, achieving good ranking is not an easy task and you might need to work yourself into the ground. One best way to run businesses successfully and comfortably is to seek out for expert help and suggestions.

It is commonly known to all that many hands make light work. Therefore, you can make decision to contact a team of experienced website designers who are adept in designing search-engine friendly websites. Now, how can a SEO-friendly website bring remarkable growth to your business? This question will possibly appear in your Grey cell, thus leaving you in a state of confusion.

Your online customers would have diverse options at their finger-tips. They usually select those products which are listed on the first page of the Search Engine Results Page. By getting SEO-friendly website, you will surely find your product within the results of the first page, thereby reaching your customers within a few seconds.

In addition, most of the SEO-friendly websites are structured with easy-to-use navigation bars, readable URLs and sitemaps, organized web content including text, image, audio/video files etc. Where your online visitors would take pleasure in exploring every corner of website, the search engine crawlers will also take minimum time to cache your website information.

To shake a hand with certified website designers, you can make a visit to Red Chilli Media, a renowned website designing and development company in India. Besides offering a wide range of web designs, the company is popular for providing customized web solutions. Won’t you love to receive a warm welcome by Red Chilli Media?